THE STRATEGIC PROJECT: DB IDEENZUG LAUNCH WITH MODULAP ONE

Deutsche Bahn uses Modulap Lightboxes, Lightframes and Lightcubes from Modulap ONE to implement the IDEENZUG initiative.

The strategic project aims to rethink trains and public transport in the context of future mobility concepts. For the multimedia kick-off event, Deutsche Bahn and its partners chose an inspiring, flexible architecture from Modulap ONE. The Modulap light walls, light contours and counters formed the visual framework for the event and the numerous contents, such as panel discussions and multimedia live performances. A highlight was the demonstration of a complete S-Bahn regional train in high-tech design. Numerous screens with digital content were integrated into the setup using the tool-free Modulap screen mounts. 

Agentur: DE DRIFT / Fotos: Oliver Lang

More information about the project

  1. Status of the Month: X1F relies on the modular brand world of Modulap

    For brand appearances at trade fairs and events, the Swiss tech company X1F relies on a modular trade fair stand from Modulap. The distinctive bran...
  2. New at Modulap: Ceiling suspension for greater visibility above the trade fair booth, now also experience live in Cologne

    More attention, greater visibility from afar, more space for strong brand presentations: With the new Modulap ceiling suspension AP_175, your trade...
  3. Bilstein "Way Ahead" at the Caravan Salon

    The Caravan Salon Düsseldorf is the world's largest trade fair for camping and mobile travel and a central meeting point for industry experts and b...