What are light cubes?
A light cube is an internally illuminated advertising medium. The frame is typically made of aluminum. Light cubes (Cubes) are available in various sizes and are easy to assemble. Modern LED technology is used for the lighting.
At trade fairs, light cubes are either set up freestanding or suspended from the ceiling. The side walls consist of individually printable textiles that can be exchanged with just a few simple steps. The top can also be used as a storage surface and table by adding a cover.
In addition to the term 'Leuchtwürfel', other terms are commonly used, such as LED cube, Lichtwürfel, Lightcube, or LED-Cube. Do not be confused here – they all refer to the same product!
Illuminated cubes at trade fairs
LED light cubes combine modern design with innovative LED technology. Thanks to the individually customizable and easily replaceable textile fillings, you can adjust the lighting and advertising effect according to your wishes and create the right ambiance for your brand.
Buyers typically choose the company with the most professional appearance. This is because subconsciously we anticipate that a company which cares more about its brand's image also values its customers more and offers better products.
If an advertising message is not seen, it is pointless. Therefore, a strong visual impact of your advertising materials is essential at trade shows. Light cubes with LED technology are extremely effective in being noticed by trade show visitors and attracting attention. Compared to traditional posters or banners, they are significantly more conspicuous due to the LED lighting, visible from all sides, and can more easily arouse the curiosity of potential customers.
Light cubes allow for a very individual design of your advertising. With just a few simple steps, the advertising banners on the cube can be rearranged or replaced. Additionally, you can freely position LED cubes, integrate them into a trade show booth as a cabin topper, or suspend them prominently from the ceiling. Combine light cubes with elements such as lightboxes and lightframes to easily and flexibly create impressive modular brand environments. LED cubes are an excellent choice if you regularly attend trade shows and want your booth to be flexible.
Advantages of LED Cubes
The use of light cubes for trade shows, events, and promotions offers significant advantages:
- High visibility
Thanks to the special 360° interior lighting, light cubes are an eye-catcher at any event. With a light cube, you can effectively draw potential customers' attention to your brand and present your company effectively. - Modern appearance
The clear shapes and brilliant illumination of the LED light cubes give your trade show booth a professional and modern appearance. This way, you can design your brand presence in a contemporary manner with minimal effort and stand out from the competition. - Flexible Design
Lightcubes give you the opportunity to adapt your graphics and advertising messages to different target groups, locations, and events with just a few simple steps. This makes it easy to skillfully showcase your advertising message on every occasion. - Reusable
You can use a light cube for countless trade shows and events. LED cubes are timeless design objects that can be repeatedly combined with other elements. Moreover, they are low-maintenance and extremely durable. - Simple Transport
LED light cubes can be assembled with just a few simple steps and securely stored in the slim system packaging. Transport and storage become child's play. This way, you save time and transportation costs, and your trade show appearance becomes even more environmentally friendly.
Tips for Using LED Cubes
If you follow the steps below, you can get the optimal effect from your light cube.
- Become aware of your goals
Is your focus on generating sales during the trade show appearance, or do you want to increase the awareness of your brand in a specific market? Only if you know your goals and articulate them clearly can you design and align your advertising materials accordingly. - The design must match your brand
Use your best images and meaningful texts to optimally convey your message. All texts should also be easily readable from a distance. A rule of thumb is that 1 meter of reading distance requires 1 cm of font size. The design of your light cube should be overall harmonious and correspond to the corporate design in terms of colors, fonts, etc. - Choose a clever placement
Consider the direction of visitor flow, how you can arrange your booth for optimal impact, and where to place your light cube. You can set up light cubes freely, structurally integrate them into the booth, or suspend them from the ceiling. Choose a positioning that attracts as many visitors as possible to your booth. - Test the effect in advance
Before you go to your first trade show, it is advisable to test the effect of the Light-Cube. Are all texts, images, and logos clearly visible from different angles? Is the light cube not obscured by other objects in the booth? Are you satisfied with the visual impact? Do the lighting and presentation match the corporate design? Get feedback from employees and potential buyers to make sure your concept works.
LED light cube from Modulap
Our products will help you stand out from the competition at trade shows and other events. If you have any questions, you can contact our competent consultants at any time. Our experts will assist you with product configuration and the selection of appropriate accessories.
