MISSION AI is the German government's national initiative for artificial intelligence and the data economy. It aims to strengthen the digital competitiveness of the German economy. The research and development project is a joint project of acatech - National Academy of Science and Engineering and the Federal Ministry for Digital and Economic Affairs (BMDV). It is one of the key projects of the German digital strategy. The initiative expands the database for AI innovations and promotes the growth of trustworthy, marketable AI applications.
At the BMDV's conference "AI as an innovation driver for Europe", representatives from business, science and society from all over Europe came together in Mainz at the end of November to explore the latest developments, challenges and opportunities in the field of artificial intelligence. Using modular architecture from Modulap, agency C4 Berlin created a flexible spatial world that showcased the brand identity and core messages of MISSION KI in the event rooms of the Favorite Parkhotel. With an individual set of Modulap lightboxes, lightframes, counters and floor modules, an impressive visual framework was created for the international conference, which simultaneously opened up space for encounters and dialog and provided multimedia content via integrated screens.
Thanks to its flexible concept, the modular brand space MISSION KI will also provide the right setting for exchange and innovation at future event locations.
Visit the Mission KI website here